To Understand The Management of The Future: Managing Through Digitalization

 To Understand The Management of The Future: Managing Through Digitalization

Introduction       

Today, with the development of technological advances, the phenomenon of digitalization has come to the fore. The upcoming book which was titled as “To understand the Management of the Future: Managing through Digitalization” to indicate the place of rapidly developing digitalization in business life and its contributions to organizations. Digitalization brings significant advantages in terms of reducing costs, saving time, accelerating internal and external communication, saving and storing data easily. For this reason, it has emerged as a necessity to understand the extent of the effect of digitalization in the functions and methods that all profit and non-profit organizations benefit while performing their management functions.

Objective

The book titled “To understand the Management of the Future: Managing through Digitalization” will focus on the effects of digitalization on business management both theoretically and empirically. In addition, the place of efficiency of digitalization in the field of management will be tried to be specified in achieving business objectives, especially profitability and growth. For this reason, it has emerged as a necessity to understand the extent of the effect of digitalization in the functions and methods that all organizations benefit while performing their management functions, whether for profit or not.

Target Audience

This book aims to help business executives, entrepreneurs, academics and many other members of society learn about business management in our time and the future.

Main Themes of Book Project

Below are the central themes that will be the focus of this book:

Strategic Management and digitalization

Technology Management and digitalization

Artificial intelligence and management

Crisis Management and digitalization

Finance Management and digitalization

Prodution Management and digitalization

Marketing Management and digitalization

Human Resource Management and digitalization

Public Relations Management and digitalization

Supply Chain Management and digitalization

Logistics Management and digitalization

Innovation Management and digitalization

SMM and Entrepreneurship Management and digitalization

Tourism Management and digitalization

International / Global Business Management and digitalization

Public Institutions Management and digitalization

Civil Society Organizations and digitalization

Organizational Structure and digitalization

Leadership Management and digitalization

Motivation Management and digitalization

Core Focus Topics of Book Project

Improvements in Strategic Management.

Improvements in Organizational Behavior.

 

Editor

Assoc. Prof. Yavuz Tansoy YILDIRIM